The Cagliari City's Markets Advertising Campaign.
The Advertising Campaign assigned by the Cagliari Tourism Board to promote the fabulous local Markets. All talents involved are real people operating at the markets.
Atmosphere in City Market’s is exciting, merchants are the leading actors as they literally shout out their offers and encourage customers to talk with them.
Food, Politics, real life advices, fabulous cooking recipes, just take a moment to enjoy hearing what they have to tell. The idea was to represent all of this, the leading actors, the essence of traditions.
The campaign is composed of three main subjects, the testimonials are real merchants selected during an awesome casting.
Trusted confidants
Kindness to the square
Cut to be different
Taste with a passion
Art Consultants
Love at first sight
Romantic by nature
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